蔡甸融媒 发表于 2025-2-20 20:27:46

哪吒热潮+藕王效应 带动蔡甸莲藕品牌跃升

<section style="font-size: 17px; letter-spacing: 1px; line-height: 2; box-sizing: border-box; text-align: justify; color: rgb(62, 62, 62);"><section style="margin-top: 10px; margin-bottom: 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 100%; border: 1px solid rgb(90, 125, 78); padding: 10px; box-shadow: rgb(255, 255, 255) 0.2em 0.2em 0.3em; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">随着国产动漫顶流哪吒的热潮席卷全球,加之央视元宵晚会上“蔡甸藕王”的惊艳亮相,蔡甸莲藕完成了一场现象级品牌跃升,不仅“蔡甸莲藕”地理标志形象深入人心,全链条莲藕产品也呈现出火爆销售的态势,开启了产业发展的新篇章。</p></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="margin: 10px 0px; text-align: left; justify-content: flex-start; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 100%; vertical-align: top; background-color: rgba(97, 155, 139, 0.09); padding: 29px; align-self: flex-start; flex: 0 0 auto; box-sizing: border-box;"><section style="text-align: justify; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">位于蔡甸区凤凰山工业园区的<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">武汉福味徕食品有限公司,</strong></span>是莲藕深加工行业领军企业。公司总经理张建军表示:“近期莲藕产品销量激增,<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">订单量同比增长超过30%,</strong></span>生产车间正全力赶制订单。”他透露,公司计划在桐湖建设新工厂,设计有5条生产线,预计建成投产后<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">年产值可达3亿元。</strong></span></p></section></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br/></p><section style="line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">自2017年落户蔡甸,该公司就致力于提升莲藕加工技术和产品研发创新能力。其引进的国际先进莲藕清洁化生产线,如全自动清洗机、智能去皮机等,显著提高了生产效率。</p><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">在生产车间,鲜藕经过加工,变成藕条、藕片、藕汤等产品,被装入真空包装。公司已开发出藕块、藕片、藕带、藕汤、珍珠藕圆、锅巴藕饼等多元化产品,满足不同消费群体需求。其中,蔡甸藕汤年产量达400万单,深受消费者喜爱;珍珠藕圆、锅巴藕饼等创新产品复购率高,成为新消费群体的餐桌新宠。</p><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="margin: 10px 0px; text-align: left; justify-content: flex-start; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 100%; vertical-align: top; background-color: rgba(97, 155, 139, 0.09); padding: 29px; align-self: flex-start; flex: 0 0 auto; box-sizing: border-box;"><section style="text-align: justify; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">在蔡甸街道永利村,<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">武汉民食为天食品有限公司</strong></span>生产车间内,工人们忙着清洗莲藕、打包装箱。藕塘里,挖藕师傅用高压水枪冲刷淤泥,采出肥美鲜嫩的莲藕。公司负责人李正旺介绍,元宵晚会后,“藕王”带来热度,<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">线上订单增加,线下也有不少客户慕名而来,还有连锁店、餐饮客户在排单。</strong></span></p></section></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><section style="box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">该公司也专注于莲产品深加工,开发生产了莲藕粉条、热干藕粉等20多种特色莲产品,在各大电商和社区团购平台销售火热。公司藕塘面积1500亩,今年总产量约500万斤<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">。</strong></span>今年,公司将打造莲藕“5村6品”,带动周边村民就业增收,借助“藕王”的影响力让蔡甸莲藕走向全国、冲向世界。</p></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; align-self: flex-start; flex: 100 100 0%; padding: 24px; border-style: solid; border-width: 1px; border-color: rgb(123, 172, 163); height: auto; margin: 0px; box-sizing: border-box;"><section style="margin: 10px 0px 0px; position: static; box-sizing: border-box;"><section style="text-align: justify; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">目前,蔡甸区已构建<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;"> “蔡甸莲藕” 特色农产品产业链联合党委,</strong></span>整合<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">29家</strong></span>合作社与企业,实现品牌、标准、宣传、销售“四统一”,形成种植、加工、文旅一体的完整产业链。</p></section></section></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"></section></section><section style="box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">蔡甸区农业农村局相关负责人表示,<span style="color: rgb(90, 125, 78); box-sizing: border-box;"><strong style="box-sizing: border-box;">蔡甸区将实施为期三年的莲藕产业发展行动,</strong></span>重点推进精深加工,扶持龙头企业,深化政校企合作,实现莲藕规模化种植、标准化生产、集群化加工和市场化营销。同时,探索莲藕产业与农业、文化、旅游融合发展路径,将这一千年传承的产业打造成 “产业明珠”。</p><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br/></p><section style="max-width: 100%; color: rgb(67, 74, 84); font-family: -apple-system-font, Helvetica, PingFang SC, Hiragino Sans GB, Arial, Microsoft YaHei; font-size: 14px; text-wrap: wrap; letter-spacing: 1px; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; box-sizing: border-box; overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="overflow-wrap: break-word !important; max-width: 100%; -webkit-tap-highlight-color: transparent; margin: 0.5em 0px; padding: 0px; outline: 0px; box-sizing: border-box;"><section style="overflow-wrap: break-word !important; max-width: 100%; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; box-sizing: border-box; height: 1px; background-color: rgb(160, 160, 160); line-height: 2em;"><br style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important;"/></section></section></section><p style="overflow-wrap: break-word; margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(67, 74, 84); font-family: -apple-system-font, Helvetica, PingFang SC, Hiragino Sans GB, Arial, Microsoft YaHei; font-size: 14px; text-wrap: wrap; letter-spacing: 1px; text-align: justify; background-color: rgb(255, 255, 255);"><span style="overflow-wrap: break-word; color: rgb(136, 136, 136); letter-spacing: 0.544px; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;">来源:蔡甸融媒记</span><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgb(136, 136, 136); letter-spacing: 0.544px; box-sizing: border-box !important;">者&nbsp;喻萌 涂朵</span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; color: rgb(136, 136, 136); box-sizing: border-box !important;">制作:汪千</span><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; color: rgb(136, 136, 136); box-sizing: border-box !important;">&nbsp;|&nbsp;</span><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgb(136, 136, 136); letter-spacing: 0.544px; box-sizing: border-box !important;">编辑:熊霞 |&nbsp;</span><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; color: rgb(136, 136, 136); box-sizing: border-box !important;">责编:方军</span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgb(136, 136, 136); letter-spacing: 0.544px; line-height: 19.2pt; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; font-weight: 700; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important;">出品:</span></span>蔡甸区融媒体中心</span></span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgb(136, 136, 136); letter-spacing: 0.544px; line-height: 19.2pt; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; font-weight: 700; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; box-sizing: border-box !important;">版权声明:此文为原创作品,转载须获授权,否则视为抄袭侵权。</span></span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><br style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important;"/></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; text-align: center; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; -webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.544px; color: rgb(136, 136, 136); box-sizing: border-box !important;">您有新闻线索,请联系我们:</span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap: wrap; text-align: justify; background-color: rgb(255, 255, 255); -webkit-tap-highlight-color: transparent; outline: 0px; max-width: 100%; clear: both; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; 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