荆州“剧”变：一座千年古城的光影突围
<section data-tools="135编辑器" data-id="103498" style="visibility: visible;"><section style="margin: 10px auto; text-align: center; visibility: visible;"><section data-autoskip="1" style="border: 1px solid rgb(225, 195, 157); padding: 20px; text-align: justify; line-height: 1.75em; letter-spacing: 1.5px; font-size: 14px; color: rgb(143, 97, 39); background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; box-sizing: border-box; visibility: visible;"><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;">指尖划过屏幕，短短几分钟的微短剧，正以燎原之势重塑大众文化消费图景。</span></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;">当全国城市竞相入局短剧千亿赛道，坐拥千年楚风三国底蕴的荆州，如何跳出同质化内卷困局，脱颖而出？</span></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;">就在7月9日，五部乡村题材的微短剧同时在荆州影视（短剧）产业园1号摄影棚开机。今年来，荆州发力乡村题材短剧细分赛道，已与县市区共建和美乡村微短剧基地12个，拍摄了30余部乡村剧。</span></p><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;"><br style="visibility: visible;"/></span></p><section style="text-align: center; visibility: visible;" nodeleaf=""></section><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;">2025年以来，伴随着《从前有座灵剑山》《许你明珠》等多部荆派精品短剧的持续爆火，荆州同时尝试以“剧游”解锁古城活化全新密码，走出一条线上剧集引流、线下沉浸式实景体验双向联动的特色路径。</span></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height: 1.75; visibility: visible;"><span style="color: rgb(0, 0, 0); font-size: 17px; letter-spacing: 0.5px; visibility: visible;">面对激烈赛道竞争，荆州跳出简单取景拍摄的浅层模式，以文脉积淀、政策托举、精品打造、多元融合等多维度系统谋篇，奋力书写着从“三国故地”到“华中短剧高地”的产业蝶变篇章。</span></p></section></section></section><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p></p><section data-tools="135编辑器" data-id="94952" style="visibility: visible;"><section style="padding: 10px 0px; box-sizing: border-box; visibility: visible;"><section style="display: flex; justify-content: center; align-items: center; visibility: visible;"><section style="width: 3.6em; margin-right: -2.8em; margin-top: -6px; box-sizing: border-box; transform: rotate(0deg); visibility: visible; text-align: center;" nodeleaf=""></section><section style="margin-top: 12px; box-shadow: rgb(239, 202, 189) 0px 0px 12px; display: inline-block; background: rgb(254, 254, 254); overflow: hidden; visibility: visible;"><p style="color: rgb(0, 122, 170); font-size: 17px; padding: 3px 1em 3px 3.2em; letter-spacing: 1.5px; line-height: 1.75; visibility: visible;"><strong style="visibility: visible;"><span style="letter-spacing: 0.5px; visibility: visible;">一块天然片场</span></strong></p><p style="color: rgb(0, 122, 170); font-size: 17px; padding: 3px 1em 3px 3.2em; letter-spacing: 1.5px; line-height: 1.75; visibility: visible;"><strong style="visibility: visible;"><span style="letter-spacing: 0.5px; visibility: visible;">楚韵山水，筑就实景创作沃土</span></strong></p></section></section></section></section><p></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p></p><section data-tools="135编辑器" data-id="94953" style="visibility: visible;"><section style="padding-left: 10px; box-sizing: border-box; visibility: visible;"><section style="border: 1px solid rgb(253, 224, 88); padding: 4px; box-sizing: border-box; visibility: visible;"><section style="border: 1px solid rgb(253, 224, 88); box-sizing: border-box; visibility: visible;"><section data-autoskip="1" style="padding: 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; text-align: justify; box-sizing: border-box; visibility: visible;"><p style="line-height: 1.75; visibility: visible;"><span style="font-size: 17px; letter-spacing: 0.5px; visibility: visible;">赛道竞争的底层逻辑，是资源禀赋的比拼。</span></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height: 1.75; visibility: visible;"><span style="font-size: 17px; letter-spacing: 0.5px; visibility: visible;">荆州坐拥“一城藏千年，四季皆入画”的原生实景资源，形成别处难以复刻的天然片场核心优势，从源头构筑差异化竞争壁垒。</span></p><p style="visibility: visible;"><span leaf="" style="visibility: visible;"><br style="visibility: visible;"/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">夜幕降临，古城宾阳楼瓮城内，一支短剧剧组正紧锣密鼓地实景拍摄。忽明忽暗的灯光交织闪烁，为斑驳的城墙披上一层梦幻光影。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="caret-color: red;font-size: 17px;letter-spacing: 0.5px;">千年古城墙镌刻三国烽烟，楚王车马阵诉说楚器风华，三义街古巷藏市井古韵，沙市老码头留存民国烟火；配以荆绣、楚式漆器、荆河戏等非遗，编钟乐舞、青铜礼器等楚文化符号，为剧集烙下独一份荆楚印记。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">北京电影学院影像传媒学院副院长赵丹曾评价：“楚文化、三国文化、长江文化在荆州交汇，若将这些资源融入创作，必将涌现众多优秀作品。”</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">既能承载厚重历史叙事，亦能描摹鲜活当代生活。这份“场景即剧本、资源即IP”的稀缺禀赋，引得全国剧组纷至沓来。</span></p></section></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94952"><section style="padding: 10px 0px;box-sizing:border-box;"><section style="display: flex;justify-content: center;align-items: center;"><section style="width: 3.6em; margin-right: -2.8em; margin-top: -6px; box-sizing: border-box; transform: rotate(0deg); text-align: center;" nodeleaf=""></section><section style="margin-top:12px;box-shadow:0px 0px 12px #efcabd;display: inline-block;background:#fefefe;overflow: hidden;"><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">一个政策洼地</span></strong></p><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">多措并行，厚植产业成长根基</span></strong></p></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94953"><section style="padding-left: 10px;box-sizing:border-box;"><section style="border:1px solid #fde058;padding:4px;box-sizing: border-box;"><section style="border:1px solid #fde058;box-sizing:border-box;"><section data-autoskip="1" style="padding: 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; text-align: justify; box-sizing: border-box;"><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">短剧赛道短期拼补贴、长期拼营商环境。荆州摒弃粗放式短期引流，构建层层递进、全周期覆盖的政策体系，打造资本、项目、人才竞相奔赴的产业沃土。</span></p><p><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">顶层设计锚定长远战略：紧跟国家“微短剧+”行动计划、湖北省“微短剧八条”政策红利，定制本地化扶持政策“荆剧十条”；2026年将微短剧新业态纳入全市“十五五”规划，把光影产业上升为文化强市核心战略，确立长期发展定位。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section class="channels_iframe_wrp" nodeleaf=""><mp-common-videosnap class="js_uneditable custom_select_card channels_iframe videosnap_video_iframe mp_common_widget js_wechannel_video_card js_wx_tap_highlight" data-pluginname="mpvideosnap" 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data-feedcoverurl="https://findermp.video.qq.com/251/20304/stodownload?encfilekey=rjD5jyTuFrIpZ2ibE8T7Ym3K77SEULgkia9SGfcCrh0tZ2IjLvKibtpLSO1t9ruaVQ0z58eawhCKoYoMWZj6CnBWjghQ5q8kasibQqEaf5XrTzsicZaPrC8YRXA&token=cztXnd9GyrGdXUVcq4qXza7ib0aCn3JeqL4oq4JNMU3XLaCECYFOibxLTVZerjObAKCiaUb0yZiakslVVWafmFor4hvFJasvLibXwHicQTQQKbWC7yhwpUKqibFPnibLgcoPn2ic9RicunXIMkVZ56VqsloibMu6ETSwVQNqNqyFQ8zvt7Ry6TBhNsH9pxZWfSjTIXdbgFGpSO9tLabK7tJwsxPV3r5wywhFsGzQr07kTialRjY82QU&hy=SZ&idx=1&m=&scene=2&uzid=1&wxampicformat=503&picformat=200" data-isnews="0" data-likenum="55"></mp-common-videosnap></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">专项资金精准赋能全链条：推出“131荆彩计划”，配套3000 万元专项扶持资金，锚定千部荆派精品、千名本土专业人才目标，从拍摄、制作、发行、人才培育多维度给予资金托底。</span></p><p><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">平台载体集中落地蓄力：2025年11月举办中国・荆州微短剧产业发展大会，同步揭牌全国媒体中短剧集采服务中心、和美乡村“三农”微短剧基地、荆州影视（短剧）产业园三大核心平台；促成中文在线、七猫短剧、咪咕短剧三大头部平台与荆州市传媒集团深度共建，头部资源下沉夯实产业根基。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">园区运营创新机制保障落地：短剧产业园采用国有资本引领、市场化专业运营模式，遵循“34511”产业布局，规划三大服务平台、四大主题片场、“5个100”合作伙伴培育计划，设定三年带动万人就业、产值突破10亿元的清晰目标。 </span></p><p><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">从顶层规划、资金扶持到头部合作、园区运营，一套完整政策体系落地生根，让荆州成为行业公认的创业兴业热土。</span></p></section></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94952"><section style="padding: 10px 0px;box-sizing:border-box;"><section style="display: flex;justify-content: center;align-items: center;"><section style="width: 3.6em; margin-right: -2.8em; margin-top: -6px; box-sizing: border-box; transform: rotate(0deg); text-align: center;" nodeleaf=""></section><section style="margin-top:12px;box-shadow:0px 0px 12px #efcabd;display: inline-block;background:#fefefe;overflow: hidden;"><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">一条核心宗旨</span></strong></p><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">内容为王，擦亮“荆派短剧”名片</span></strong></p></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94953"><section style="padding-left: 10px;box-sizing:border-box;"><section style="border:1px solid #fde058;padding:4px;box-sizing: border-box;"><section style="border:1px solid #fde058;box-sizing:border-box;"><section data-autoskip="1" style="padding: 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; text-align: justify; box-sizing: border-box;"><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">当下，微短剧行业高歌猛进的同时，跟风、低俗、同质化现象成为普遍痛点。荆州从一开始便明确：微短剧时长虽短，但内容不能短缺，品质不能打折，必须向精品化创作迈进。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">为此，荆州短剧始终坚持“内容为王、文化为核”，深耕本土IP、创新题材表达，不断推出兼具市场热度与文化价值的精品力作，让“荆派短剧”逐渐成为行业辨识度标签。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">盛夏时节，荆州影视（短剧）产业园内一片繁忙。90后横店返乡创业青年崔涛，刚刚在这里完成五剧连拍计划。另一边，在不同的拍摄基地里，五部乡村田园系列微短剧同日开拍。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">荆州影视(短剧)产业园负责人介绍，园区共建有四大板块拍摄场景，涵盖现代（年代）场景基地、古装场景基地、县市区和美乡村拍摄基地以及AI短剧制作基地四大板块。目标是要打造一个贯穿古今、全维度的拍摄基地，吸引全国剧组来荆州创作。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">2026年6月9日，第二届中部地区微短剧产业发展协作交流活动在武汉举行。荆州影视（短剧）产业园作为中部六省重要微短剧基地之一，参加了集中签约仪式，并在现场做经验交流。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">得益于“创作—拍摄—制作—发行—变现”的完整产业链，荆州影视（短剧）产业园短短6个月便出品精品短剧超百部。</span></p><p 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data-feedfullcoverurl="https://findermp.video.qq.com/251/20304/stodownload?encfilekey=rjD5jyTuFrIpZ2ibE8T7Ym3K77SEULgkiaTXV3tKppOe0deszJYQEyjZxicoold3kmzNfMh4eL1B7AMKib9XA9hVjRjnsuJ2Hlbic2VQIYXxrzAltSX9SIOqX1g&token=cztXnd9GyrGdXUVcq4qXza7ib0aCn3JeqbKVJ2CUbWHlbrflHlwLAE5ZtVa0Ya0hPVCzZafr8vpiaQIDRFgvJGW3hvgqIo21VdGaUVLjI2rwz6zgXNgGEfGzzD2XzkunF4TJqyP9ZJdrwMLGjmCv3loRQVsFXctIF5dFJ38ibUFoHMDTC7wxXxwW5a2MQKtsW6xF7njvc0r8tS5lRmRQKbMziblepoKd1njwK7AhqgWplYY&hy=SZ&idx=1&m=&scene=2&uzid=1&wxampicformat=503&picformat=200" 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data-feedcoverurl="https://findermp.video.qq.com/251/20304/stodownload?encfilekey=rjD5jyTuFrIpZ2ibE8T7Ym3K77SEULgkiak2t5ibKHsOAiakQQOfNibB1C7nvJ25E2IYUOIxiaSDTz9FUuZ4QdRslKDIwTibLhPEMvlCm8tsJcpvtHXuwfYmQicJEw&token=cztXnd9GyrGdXUVcq4qXza7ib0aCn3Jeq178FhRSJNKZXjlIVNzQB1xdGPZnR895GUIjR6lcogBl9QvpAEoM6oZ3h9KkB3Vz4JaO0kN6EibFicibumiaCy2RSh9jlE24ibGK6pubptE8o80KviaY0ib2nCIDPSkxXmtAGlk3eMkpEgpSLxsoGkbj1nYRibyXqv6ibiayFYwpYaHN7ZoXvFxbcxHeKBAQqplHMVYiaCTqibuPhic5f1944&hy=SZ&idx=1&m=&scene=2&uzid=1&wxampicformat=503&picformat=200" data-isnews="0" data-likenum="54"></mp-common-videosnap></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">现代剧聚焦都市脉搏，《许你明珠》再现工业乡愁；历史剧深挖文化宝库，《汉简密事》让古老文明破壁出圈；乡村剧扎根沃土，《迟来的报恩》等作品饱含烟火真情；AI短剧《我在楚国故都划龙舟》等作品，开启短剧新形态。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">多元题材的百花齐放，让“荆派短剧”既有流量热度，又有文化深度，既有本土特色，又有全国市场，成为荆州文化产业的新名片。</span></p></section></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94952"><section style="padding: 10px 0px;box-sizing:border-box;"><section style="display: flex;justify-content: center;align-items: center;"><section style="width: 3.6em; margin-right: -2.8em; margin-top: -6px; box-sizing: border-box; transform: rotate(0deg); text-align: center;" nodeleaf=""></section><section style="margin-top:12px;box-shadow:0px 0px 12px #efcabd;display: inline-block;background:#fefefe;overflow: hidden;"><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">一盘全链布局</span></strong></p><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">平台优化，拓展产业发展链条</span></strong></p></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94953"><section style="padding-left: 10px;box-sizing:border-box;"><section style="border:1px solid #fde058;padding:4px;box-sizing: border-box;"><section style="border:1px solid #fde058;box-sizing:border-box;"><section data-autoskip="1" style="padding: 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; text-align: justify; box-sizing: border-box;"><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">针对短剧产业“拍摄强、配套弱，取景多、留存少”的行业通病，荆州以“一盘棋”思维统筹全产业链布局，持续做大做强本土短剧综合服务平台，打通“政校企”人才培育通道，补齐产业长久发展核心短板，构筑完整闭环产业生态。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">荆州影视（短剧）产业园打破传统影视基地“只出租影棚”的单一经营模式，发布荆州短剧合伙人专项计划，打造全产业链综合服务商，线上线下双向完善配套服务。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">线下常态化开展行业赋能活动。2026年5月29日，荆州市2026年第六期（短剧短视频行业）创业导师义诊活动举行。近百名行业从业者、7所高校师生齐聚产业园，通过片场实地观摩、政策宣讲、大咖圆桌分享、一对一答疑等形式破解发展难题。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">线上搭建数字化服务矩阵。自主研发“拍在荆州”一站式剧组服务平台；联合深圳文交所，打造全国首个微短剧版权交易平台；携手华云算能，共建影视AI智慧制作平台。持续引进上海崧果、北京凤凰涅槃、深圳数智千问等行业龙头入驻，搭建资源互通、项目联合孵化的平台生态。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">产业行稳致远，核心根基在于人才。荆州打通政府、高校、园区企业三方资源，构建“在校实训—创业扶持—稳定就业”分层递进的人才培育体系。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">2026年5月，“智绘荆院 影创未来”——“政校企”AI视听产业创新发展暨产教融合人才培养项目启动大会在荆州学院举行。荆州市传媒集团数字影视公司、湖北灵鲲科技分别与荆州学院签订校企合作协议，同步揭牌产教融合AI短剧实训基地、荆州智影 OPC 社区。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">公司影视版块业务负责人李忠原表示，公司将对接平台优秀行业老师，帮助学生打造一支短剧生产队伍，让学生从各流程了解短剧生产路径，并通过内容运营与渠道分发实现变现，让产教融合基地真正为学生带来实效。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">长效机制留住青年力量，“131荆彩计划”专项资金定向倾斜人才培育，荆州正稳步形成“高校育才、园区练才、政策留才、平台用才”的良性循环，持续为产业输送新鲜血液。</span></p></section></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94952"><section style="padding: 10px 0px;box-sizing:border-box;"><section style="display: flex;justify-content: center;align-items: center;"><section style="width: 3.6em; margin-right: -2.8em; margin-top: -6px; box-sizing: border-box; transform: rotate(0deg); text-align: center;" nodeleaf=""></section><section style="margin-top:12px;box-shadow:0px 0px 12px #efcabd;display: inline-block;background:#fefefe;overflow: hidden;"><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">一幅蓬勃向上生态</span></strong></p><p style="color: #007aaa;font-size: 17px;padding: 3px 1em 3px 3.2em;letter-spacing: 1.5px;line-height: 1.75;"><strong><span style="letter-spacing: 0.5px;">“剧游”赋能 激活城市全域价值</span></strong></p></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p></p><section data-tools="135编辑器" data-id="94953"><section style="padding-left: 10px;box-sizing:border-box;"><section style="border:1px solid #fde058;padding:4px;box-sizing: border-box;"><section style="border:1px solid #fde058;box-sizing:border-box;"><section data-autoskip="1" style="padding: 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; text-align: justify; box-sizing: border-box;"><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">在文旅融合纵深发展的当下，古城保护与活化正从静态展示向动态体验转型。“剧游”作为一种将戏剧叙事、游戏机制与实景空间深度融合的新业态，已成为解锁古城流量、激活文化生命力的关键密码。</span></p><p style="line-height:1.75;"><span leaf=""><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">眼下，荆州正以“剧游”思维串联文旅、乡村振兴、城市宣传、数字经济，打造多元共生发展生态，以方寸荧幕撬动城市全域发展动能。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">2025年以来，荆州在文旅微短剧赛道上提速前行。由荆州市传媒集团AI工作室团队打造的微短剧《大转移1998》正式上线，成为全国首部以弘扬抗洪精神为主题的AI微短剧。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">仙侠IP改编短剧《从前有座灵剑山》，将荆州九老仙都、古城墙等场景融入剧情，入选2026年首批“微短剧+”行动计划推荐剧目。依托剧集热度，荆州创新“短剧＋演艺”文旅融合新路径，打造“灵剑山仙侠奇幻夜”文旅体验项目，催生“荆州十二时辰”现象级文旅IP，实现“一部剧带火一座城”。</span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><section class="channels_iframe_wrp" nodeleaf=""><mp-common-videosnap class="js_uneditable custom_select_card channels_iframe videosnap_video_iframe mp_common_widget js_wechannel_video_card js_wx_tap_highlight" data-pluginname="mpvideosnap" 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0.5px;"><br/></span></p><section style="text-align: center;" nodeleaf=""></section><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;"><br/></span></p><p style="line-height:1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">2026年初，荆州成功入选“文旅短剧活力城市指数典型案例”，荆州影视（短剧）产业园同步获评“年度创作示范基地”，成为全国文旅短剧领域标杆之一。</span></p></section></section></section></section></section><p></p><p><span leaf=""><br/></span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">楚韵绵长，光影逐梦</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">如今的荆州</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">影视片场灯火不息</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">精品佳作持续输出</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">产业平台迭代升级</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">青年人才源源涌现</span></p><p style="text-align:center;line-height: 1.75;"><span leaf=""><br/></span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">依托深厚文脉、完善生态与创新活力</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">荆州正持续放大短剧产业优势</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">以小小荧屏传递厚重荆楚声音</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">在数字文化发展浪潮中</span></p><p style="text-align:center;line-height: 1.75;"><span style="font-size: 17px;letter-spacing: 0.5px;">书写文化赋能城市高质量发展的崭新篇章</span></p><p><br/></p><p><br/></p><section style="overflow-wrap: break-word; max-width: 100%; color: rgb(67, 74, 84); font-family: -apple-system-font, Helvetica, PingFang SC, Hiragino Sans GB, Arial, Microsoft YaHei; font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box; margin-bottom: 0px;"><section powered-by="xiumi.us" style="overflow-wrap: break-word; max-width: 100%; margin-top: 0.5em; margin-bottom: 0.5em; box-sizing: border-box;"><section style="overflow-wrap: break-word; max-width: 100%; height: 1px; background-color: rgb(160, 160, 160); box-sizing: border-box; line-height: 2em;"><span leaf="" style="overflow-wrap: break-word;"><br style="overflow-wrap: break-word;"/></span></section></section></section><p style="overflow-wrap: break-word; margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(67, 74, 84); font-family: -apple-system-font, Helvetica, PingFang SC, Hiragino Sans GB, Arial, Microsoft YaHei; font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><span leaf="" style="overflow-wrap: break-word; color: rgb(136, 136, 136); letter-spacing: 0.544px; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;">来源：</span><span style="overflow-wrap: break-word; color: rgb(136, 136, 136); letter-spacing: 0.544px;">荆州发布</span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); max-width: 100%; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; letter-spacing: 0.544px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><span leaf="" style="overflow-wrap: break-word;">制作：方筱玥 | </span></span><span style="overflow-wrap: break-word; color: rgb(136, 136, 136); letter-spacing: 0.544px;">编辑：熊霞 | </span><span style="overflow-wrap: break-word; letter-spacing: 0.544px; color: rgb(136, 136, 136);">责编：方军</span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); max-width: 100%; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; color: rgb(136, 136, 136); letter-spacing: 0.544px; max-width: 100%; line-height: 19.2pt; box-sizing: border-box !important;"><span style="overflow-wrap: break-word; font-weight: 700; letter-spacing: 0.544px;"><span style="overflow-wrap: break-word !important; max-width: 100%; box-sizing: border-box !important;"><span style="overflow-wrap: break-word; letter-spacing: 0.544px;"><span style="overflow-wrap: break-word !important; max-width: 100%; box-sizing: border-box !important;"><span leaf="" style="overflow-wrap: break-word;">出品：</span></span></span><span leaf="" style="overflow-wrap: break-word;">蔡甸区融媒体中心</span></span></span></span></p><p style="margin: 0cm 0cm 0.0001pt; padding: 0px; color: rgb(67, 74, 84); font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); max-width: 100%; min-height: 1em; font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; letter-spacing: 0.544px; text-align: center; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; letter-spacing: 0.544px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box 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letter-spacing: 0.544px; line-height: normal; overflow-wrap: break-word !important; box-sizing: border-box !important;"><span style="overflow-wrap: break-word !important; letter-spacing: 0.544px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><span leaf="" style="overflow-wrap: break-word;">投稿邮箱：2187431778@qq.com</span></span></p><p><br/></p><link rel="stylesheet" href="//bbs.whcdrm.com/source/plugin/wcn_editor/public/wcn_editor_fit.css?v134_Z8Z" id="wcn_editor_css"/>
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