长江观察 | 工厂变景区 湖北“百业+文旅”融出新活力
<p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">从工厂变景区、茶园变课堂，到赛场变商圈，湖北正以“文旅+”激活千行百业，让传统产业跨界出圈、焕发新生。今天，我们走进武钢文化旅游区，看 “钢铁厂区” 如何变身 “网红打卡点”。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><strong style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; font-weight: bold;">记者 陈芯蔚：</strong>这里是武汉钢铁集团，作为新中国成立后新建的第一家特大型钢铁联合企业，60多年来这里产出的钢铁撑起了国家发展的脊梁。而如今，这座钢铁重镇新增了一张名片——工业旅游。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">上个周末，武钢文化旅游区平均每天接待6个参观团、近800名游客。厂区盘活闲置地块打造生态湿地公园，地标建筑一号高炉遵循修旧如旧理念，改造为工业遗址博物馆。游客可步入高炉内部，依托老影像、实物藏品与沉浸式场景，重温热血激昂的钢铁建设岁月。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><strong style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; font-weight: bold;">游客 陶女士：</strong>1号高炉也是光荣炉，也想带孩子走进生产基地，去感受钢铁是怎么炼成的，钢铁精神是怎么锻造的。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">发展工业旅游，不只是让游客 “看热闹”。如今，武钢已建成钢铁行业最大规模5G虚拟专网，实现生产全流程智能管控；成功量产0.1毫米极薄无取向硅钢。走进现代化的产线，更让大家近距离见证：中国钢铁已具备制造世界一流产品的实力与底气。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><strong style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; font-weight: bold;">游客 张先生：</strong><span style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; text-indent: 2em;">对比非常强烈，过去的武钢是靠艰苦奋斗、奋发图强，现如今，我们仍然创造了钢铁工业的世界奇迹。</span></p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><strong style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; font-weight: bold;">武钢集团有限公司工业文化分公司总经理 陈希：</strong>把游客请进来近距离观看，对现在的无人化生产以及花园式的工厂有更进一步了解，今年也逐步计划加入一些机器人以及人工智能AI的元素进来。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">“工业+文旅”只是湖北“百业+文旅”融合图景中的一个缩影，在宜昌五峰，茶园研学、溯源体验等“农业+文旅”项目，带动春茶线上直播六小时销售额破百万元；潜江、安陆等地，新增龙虾垂钓园、房车营地等配套设施；“楚超” 足球赛推出票根经济联盟，球迷凭票即可享受景区、酒店、餐饮优惠，各地同步推出“观赛+文旅”线路。文旅跨界融合，正在荆楚大地遍地开花。</p><p style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; margin-top: 1em; margin-bottom: 1em; padding: 0px; word-break: break-word; text-align: justify; text-indent: 2em; font-size: 18px; line-height: 2; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, Helvetica Neue, Helvetica, Segoe UI, Arial, Roboto, PingFang SC, miui, Hiragino Sans GB, Microsoft Yahei, sans-serif; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><strong style="box-sizing: border-box; -webkit-tap-highlight-color: transparent; font-weight: bold;">湖北大学旅游学院教授 胡芬：</strong>传统观光旅游已经饱和，只有主动破圈，接入工业、农业、体育等等，才能创造出研学、工业遗产、田园康养等新场景，融合不是将千行百业与旅游的生拼硬凑，要做到主客共享，最终形成利益的共同体，才能保持服务的温度与主业的稳定。</p><p><br/></p><section style="overflow-wrap: break-word; max-width: 100%; color: rgb(67, 74, 84); font-family: -apple-system-font, Helvetica, PingFang SC, Hiragino Sans GB, Arial, Microsoft YaHei; font-size: 14px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box; margin-bottom: 0px;"><section powered-by="xiumi.us" style="overflow-wrap: break-word; max-width: 100%; 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