蔡甸融媒 发表于 2023-6-30 15:11:43

定制包装送上门 蔡甸张湾聚力打造农产品特色品牌

<section style="letter-spacing: 1px;line-height: 2;"><section style="text-align: center;justify-content: center;margin-top: 10px;margin-bottom: 10px;display: flex;flex-flow: row nowrap;" powered-by="xiumi.us"><section style="display: inline-block;width: 100%;vertical-align: top;flex: 0 0 auto;height: auto;background-color: rgb(240, 247, 249);padding: 37px;align-self: flex-start;"><section style="" powered-by="xiumi.us"><section style="text-align: justify;"><p style="text-indent: 0em;white-space: normal;">“我的桃子要换新装了!有了独家设计印制的专属包装盒,我们将更加注重品质,打造张湾街道水果精品工程。”6月29日,蔡甸区张湾街道红兴农场负责人曾强艳高兴地说道。</p></section></section><section style="display: flex;flex-flow: row nowrap;text-align: right;justify-content: flex-end;margin-top: 20px;" powered-by="xiumi.us"><section style="display: inline-block;vertical-align: bottom;width: 41%;align-self: flex-end;flex: 0 0 auto;height: auto;"><section style="margin: 8px 0% 10px;transform: translate3d(20px, 0px, 0px);" powered-by="xiumi.us"><section style="background-color: rgb(62, 62, 62);height: 1px;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section><section style="display: inline-block;vertical-align: bottom;width: auto;align-self: flex-end;flex: 0 0 0%;height: auto;"><section style="text-align: center;" powered-by="xiumi.us"><section style="display: inline-block;width: 30px;height: 30px;vertical-align: top;overflow: hidden;background-color: rgb(252, 211, 207);border-width: 0px;border-radius: 155px;border-style: none;border-color: rgb(62, 62, 62);"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section></section></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"><br/></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"><br/></p></section><section powered-by="xiumi.us"><p style="white-space: normal;">当日,张湾街道为辖区10家农产品龙头企业发放首批“独家订制”的6500个农产品包装礼盒,聚力打造张湾农产品特色品牌,助力企业高质量发展。</p><p style="white-space: normal;"><br/></p></section><section style="margin-top: 10px;margin-bottom: 10px;" powered-by="xiumi.us"><section style="display: inline-block;width: 100%;border-width: 2px;border-style: dotted;border-color: rgba(116, 185, 240, 0.79);padding: 10px;"><section style="color: rgb(51, 51, 51);" powered-by="xiumi.us"><p style="white-space: normal;">在现场,记者看到,农产品包装礼盒分为水蜜桃、黄桃、葡萄、果冻橙等种类,有10斤装和5斤装两种规格。在包装盒外,标识主色调以红黄橙为主,还有醒目的“张湾”二字,整体设计体现张湾街道农文旅品牌特色,传递街道核心价值观,增强品牌视觉认知度。</p></section></section></section><section powered-by="xiumi.us"><p style="white-space: normal;"><br/></p><p style="white-space: normal;">张湾街道对于包装礼盒Logo进行了精心设计。标识的主视觉以张湾首字母“zw” 为创意切入点,将地域特色中汉江的走向和105省道的路线进行艺术创意融合,体现张湾街道“一城两带”的发展格局。</p><p style="white-space: normal;"><br/></p><p style="white-space: normal; text-align: center;"></p><p style="white-space: normal;"><br/></p><p style="white-space: normal;">Logo以美如画的成片稻田、金色麦浪作为主体图形,展现农田丰收的活力;圆形作为主体形状,体现多业态融合稳固发展的特征。</p><p style="white-space: normal;"><br/></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"><br/></p></section><section style="font-size: 20px;text-align: left;margin-top: 10px;margin-bottom: -20px;" powered-by="xiumi.us"><section style="display: inline-block;border-width: 1px;border-style: solid;border-color: rgb(220, 239, 255);background-color: rgb(220, 239, 255);text-align: center;width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;margin-left: auto;margin-right: auto;font-size: 41px;color: rgb(255, 255, 255);"><p><strong>“</strong></p></section></section><section style="text-align: center;justify-content: center;margin-bottom: 10px;display: flex;flex-flow: row nowrap;" powered-by="xiumi.us"><section style="display: inline-block;width: 87%;vertical-align: top;flex: 0 0 auto;height: auto;border-left: 1px solid rgb(62, 62, 62);border-bottom-left-radius: 0px;padding-right: 25px;padding-left: 25px;align-self: flex-start;"><section style="text-align: justify;" powered-by="xiumi.us"></section><section style="text-align: justify;" powered-by="xiumi.us"><p style="white-space: normal;">张湾街道相关负责人介绍,LOGO主色调“红黄橙”分别都有不同的意义。“红色代表张湾街道坚持党建引领,以吴运铎、肖利三、肖毓福等革命烈士为代表的红色基因薪火相传;黄色代表丰收和希望,展现张湾人携手绘就乡村振兴的美丽画卷;橙色代表富足和幸福,体现街道坚持以人为本,不断提升人民群众幸福感和获得感的宗旨。”<br/></p></section></section></section><section powered-by="xiumi.us"><p style="white-space: normal;"><br/></p><p style="white-space: normal;">Logo 中的动物,既像凤凰,又像孔雀,体现出张湾街道作为自然珍稀鸟类栖息地,静等凤来栖的美好愿景,同时,展现地区生态资源丰富,坚持人与自然和谐共生的发展理念。</p><p style="white-space: normal;"><br/></p><p style="white-space: normal;">记者看到,标识中还有一条活灵活现的金黄锦鲤。张湾街道相关负责人表示,“这是鱼跃龙门的含义,也代表张湾街道的长江第一鲜长江刀鱼,鱼身由麦浪组成,体现街道加快建设鱼米之乡,以种植业、养殖业为基础,向第三产业融合发展的趋势。”</p><p style="white-space: normal;"><br/></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;" powered-by="xiumi.us"><p style="vertical-align: middle;display: inline-block;line-height: 0;"><br/></p></section><section powered-by="xiumi.us"><p style="white-space: normal;">“很感谢街道给我们统一的农产品包装礼盒,我们也会把水果种好,把张湾街道的品牌打出去,我们也更有信心把产品推向全国,让大家都品尝到张湾的绿色农产品!”白湖家园采摘园匡锐果蔬种植专业合作社负责人匡后锐说。</p><p style="white-space: normal;"><br/></p><p style="white-space: normal;">张湾街道农业办工作人员陈楚鹏介绍,街道为本土的10家农产品龙头企业设计了8类头部产品,预计共印刷张湾品牌统一包装礼盒15500个,希望以此为契机,规范统一张湾的果蔬品类包装,扩大品牌效应,探索构建张湾区域公用品牌平台新路径。“同时,也希望各合作社能持续保障农产品高质量供给,提升品牌核心竞争力,勠力同心,在品种选育、技术支持、营销渠道等多方面做到共建、共享,共建张湾品牌。”</p><p style="white-space: normal;"><br/></p></section><section style="display: flex;flex-flow: row nowrap;text-align: left;justify-content: flex-start;" powered-by="xiumi.us"><section style="display: inline-block;width: 100%;vertical-align: top;flex: 0 0 auto;align-self: flex-start;background-color: rgb(240, 247, 249);padding: 32px;"><section style="text-align: justify;" powered-by="xiumi.us"><p style="text-indent: 0em;white-space: normal;"><span style="text-indent: 0em;">据悉,张湾街道农业资源丰富,是武汉市级菜篮子基地。拥有长江刀鱼、鳜鱼、水蜜桃、樱桃、翠冠梨、猕猴桃、红松茸、香莲等近百种特色农产品,年供应水果6000吨、水产品9700吨,蔬菜20万吨,远销全国10余个省市和海外俄罗斯等地,“张湾”牌无公害净菜享誉武汉超市。</span><br/></p></section></section></section><section powered-by="xiumi.us"><p style="white-space: normal;"><br/></p><p style="white-space: normal;">街道现已建成张湾蔬菜产业示范园1.2万亩、稻香园生态农场3000亩,拟于今年建成张湾街道农产品加工园一期工程95亩,全街拥有农业龙头企业市级5家、区级9家,农业专业合作社37家,省级示范性合作社4家、市级14家。截至目前,张湾街道主要农产品“二品一标”16个,均为绿色食品标志。</p><p style="white-space: normal;"><br/></p><section style="white-space: normal;box-sizing: border-box;font-size: 16px;margin-bottom: 0px;"><section powered-by="xiumi.us" style="margin-top: 0.5em;margin-bottom: 0.5em;box-sizing: border-box;"><section style="height: 1px;background-color: rgb(160, 160, 160);box-sizing: border-box;line-height: 0;"><br/></section></section></section><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="color: rgb(136, 136, 136);font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;font-size: 14px;letter-spacing: 0.544px;text-align: left;">来</span><span style="color: rgb(136, 136, 136);font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;font-size: 14px;letter-spacing: 0.544px;text-align: left;">源:蔡甸融媒记者<span style="color: rgb(136, 136, 136);font-size: 14px;letter-spacing: 0.544px;text-decoration: none solid rgb(136, 136, 136);">&nbsp;喻萌&nbsp;王娟</span></span></span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;">制作:吴梦 |&nbsp;</span><span style="color: rgb(136, 136, 136);letter-spacing: 0.544px;font-size: 14px;">编辑:方丹 熊霞 |&nbsp;</span><span style="letter-spacing: 0.544px;color: rgb(136, 136, 136);font-size: 14px;">责编:方军</span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="color: rgb(136, 136, 136);font-size: 14px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;line-height: 19.2pt;"><strong style="letter-spacing: 0.544px;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><strong style="letter-spacing: 0.544px;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;">出品:</span></strong>蔡甸区融媒体中心</span></strong></span></span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="color: rgb(136, 136, 136);font-size: 14px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;line-height: 19.2pt;"><strong style="letter-spacing: 0.544px;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><strong style="letter-spacing: 0.544px;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><strong style="letter-spacing: 0.544px;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;">版权声明:此文为原创作品,转载须获授权,否则视为抄袭侵权。</span></strong></span></strong></span></strong></span></span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: center;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;">您有新闻线索,请联系我们:</span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;">新闻热线:027-84942678</span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;line-height: 19.2pt;text-align: left;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;">投稿邮箱:2187431778@qq.com</span></p></section></section><link rel="stylesheet" href="//bbs.whcdrm.com/source/plugin/wcn_editor/public/wcn_editor_fit.css?v134_g3y" id="wcn_editor_css"/>
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